Unlocking Success: An In-Depth Look at Structured’s Foundation, Leadership, and Growth Since 2018
In the competitive landscape of performance marketing, few companies have demonstrated sustained growth and innovative strategies since their inception. Structured, founded in 2018, exemplifies this trend, establishing itself as a full-service performance marketing firm dedicated to driving long-term growth for clients and the company itself. This blog post offers a comprehensive overview of Structured’s origins, leadership, funding, company details, and what sets it apart in the industry.
Introduction to Structured — Company Overview & Details
Structured is a performance marketing firm headquartered in New York, United States. Since its founding in 2018, it has positioned itself as a key player focused on continuous improvement and sustainable growth. The company’s mission revolves around optimizing marketing efforts to generate measurable results for clients, which includes leveraging data-driven strategies and innovative marketing techniques.
Founders and Leadership
At the helm of Structured is its founder, Jake Schmidt, who also serves as the Chief Executive Officer (CEO). Under his leadership, the company has navigated the dynamic digital marketing landscape by emphasizing strategic growth and operational excellence. The leadership team is composed of experienced executives committed to guiding the company’s vision and expanding its market presence.
Company Details & Key Data
- Location: New York, United States
- Founded: 2018
- Team Size: Between 51 and 100 employees
- Official Website: Visit Structured’s website
- Funding: The company has raised an undisclosed amount of funding, with no publicly available data on total funding rounds or recent investment rounds.
What Makes Structured Unique?
Structured stands out in the performance marketing arena due to its commitment to long-term sustainability and continuous improvement. Unlike firms that focus solely on short-term gains, Structured emphasizes building lasting growth for both its clients and itself. Its tailored, data-driven approach allows it to optimize marketing campaigns effectively, ensuring clients see tangible results and return on investment.
Examples of Structured in Action
While specific case studies are proprietary, the company’s strategic approach involves leveraging advanced analytics and innovative marketing techniques to enhance client performance metrics. For example, a client seeking to expand online sales might benefit from Structured’s targeted advertising campaigns that are continuously refined based on real-time data, thereby maximizing conversion rates and reducing customer acquisition costs.
Investment and Funding
Since its inception, Structured has maintained an undisclosed funding status, which suggests a focus on organic growth and strategic reinvestment of revenue. The lack of publicly available funding rounds indicates that the company may prioritize sustainable expansion over rapid scaling through external capital. This approach can be advantageous in maintaining operational control and aligning growth with long-term objectives.
Challenges and Competition
In the highly competitive performance marketing industry, Structured faces challenges such as rapidly evolving digital advertising platforms, changing consumer behaviors, and the need for constant innovation. Its primary competitors include other digital marketing agencies and performance-focused firms that also aim to deliver measurable results. To stay ahead, Structured must continually adapt its strategies and leverage emerging technologies.
Conclusion
Founded in 2018, Structured has quickly established itself as a notable player in the performance marketing space. Led by founder and CEO Jake Schmidt, the company emphasizes sustainable growth, data-driven strategies, and continuous improvement. While it has yet to disclose its funding details, its strategic focus and experienced leadership position it well for future expansion. As digital marketing continues to evolve, companies like Structured exemplify the importance of adaptability, innovation, and long-term vision in achieving success.
For businesses seeking to enhance their marketing efforts through a dedicated partner committed to measurable results, Structured’s approach offers a compelling model of growth and resilience in a competitive industry.


